MicroStrategy has expanded its Bitcoin portfolio with a $1.1 billion purchase, acquiring an additional 15,450 BTC between December 2024 and January 8, 2025, according to a January 9, 2025, filing. The company now holds 555,450 BTC, valued at approximately $43 billion, reinforcing its position as the largest corporate Bitcoin holder.
The latest acquisition, at an average price of $71,200 per Bitcoin, aligns with MicroStrategy’s strategy to leverage Bitcoin as a treasury reserve asset to hedge against inflation and currency devaluation. Since adopting this approach in 2020, the company has consistently increased its holdings, funded through debt offerings and equity sales.
CEO Michael Saylor emphasized Bitcoin’s potential as a long-term store of value, stating, “Our commitment to Bitcoin reflects our belief in its scarcity and resilience.” The market responded positively, with MicroStrategy’s stock rising 4% in pre-market trading.
Analysts note that MicroStrategy’s aggressive Bitcoin strategy has sparked debate. Supporters view it as a bold move to diversify corporate treasuries, while critics warn of risks tied to Bitcoin’s volatility. The company’s Bitcoin holdings now represent over 2.5% of the total circulating supply.
MicroStrategy plans to continue its acquisition strategy, with potential additional purchases in 2025, depending on market conditions and financing opportunities.